Amazon Amazon Vendor Central Video Content Policy | Simply explained

Amazon Vendor Central Video Content Policy

The Amazon Vendor Central Video Content Policy outlines guidelines for video creators uploading content on Amazon. It is designed to ensure the integrity and quality of video content associated with products.

  • Eligibility: Only active Amazon vendor account holders can upload and manage videos.
  • Claims: All claims must be accurate and supported, and personal opinions must be clearly noted.
  • Competitor Comparisons: Must be factual and non-derogatory.
  • Restrictions: Videos should not contain prices, promotions, or links. Specific guidelines are in place regarding customer reviews, product guarantees, and competitor comparisons.
  • Content Prohibitions: Explicit material, misleading information, and rights infringements are strictly prohibited.
  • Enforcement: Amazon can suspend or terminate accounts violating these guidelines to protect the viewer experience.
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