Amazon Global Account Setup | Simply explained

Global Account Setup

A global account in Vendor Central consolidates multiple accounts, allowing streamlined operations and access to globalized workflows. This setup lets vendors manage their business activities efficiently in one place rather than logging into separate accounts. Key features include the ability to list products globally using a single template submission, although this is not available for Advantage vendors. Merging accounts is straightforward but irreversible and must be done only by owners or global administrators. Incorrect merges don’t impact general operations but can affect global listing capabilities.