Price Per Unit (PPU)

Price Per Unit (PPU) provides standardized pricing information for consumers, allowing them to compare products efficiently. Vendors must include detailed unit data, such as unit count and unit type (e.g., gram, meter, count), which are used to calculate the PPU. This assists in price transparency and legal compliance. Correct PPU entries ensure products are visible in search results and comply with platform regulations. Inadequate PPU information can lead to product suppression from listings.