With Amazon Project Zero, Amazon helps brand owners uncover brand infringements. The tool is intended to be a joint offensive against plagiarism, in which Amazon and sellers contribute equally to success.
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As a Seller and Vendor, you have access to discounts in addition to coupons, lightning offers and savings subscriptions to generate additional sales. In this article we will explain the discount options you can choose between.
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Amazon offers advertisers sponsored products ads and sponsored brands ads. But how do these differ from each other? And how can you create a Sponsored Brands campaign?
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Sponsored Display Ads are a new advertising format where you can display ads on and off Amazon. Our article will find out what is already possible on the German Amazon market.
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How can products be best marketed on Amazon? Which advertising strategies are suitable? We will give you an overview of your possibilities on Amazon.
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To enable advertisers to reach their customers outside Amazon's platform, Amazon offers sellers and vendors an 'Amazon DSP' solution. We will explain what Amazon DSP is.
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With Amazon A+ Content you can significantly enhance your listings. We will show you what you need to pay attention to.
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To boost the sales of your products, one viable option is the Amazon subscribe & save. It grants Amazon customers a discount of up to 15% for regular deliveries of an item. Read on to find out more.
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A lightning deal is a chargeable advertising campaign in which a vendor/seller grants a promotional discount on a specific item for a limited period. You can find out how to create such a lightning deal here.
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A9 is Amazons search engine. We explain how the ranking algorithm works.
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By creating attractive promotional offers, you can significantly increase the number of your sales. Among other things, Amazon offers the creation of coupons. Here you can find out how to create such a coupon.
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Learn how to export Amazon transaction data, import it into Excel, and create powerful pivot tables for sales analysis, cost tracking, and performance insights.
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