Marketing 11 min read
Amazon Sponsored Brands Guide
Amazon offers advertisers sponsored products ads and sponsored brands ads. But how do these differ from each other? And how can you create a Sponsored Brands campaign?
Trutz Fries
Amazon Knowledge Hub
Comprehensive guides, tutorials and best practices for successful Amazon business. Expert knowledge for sellers & vendors.
Marketing 9 min read
Amazon Sponsored Display: Retargeting with PPC campaigns
Sponsored Display Ads are a new advertising format where you can display ads on and off Amazon. Our article will find out what is already possible on the German Amazon market.
Trutz Fries
Marketing 9 min read
How you Can Conquer the Marketplace with Amazon Marketing
How can products be best marketed on Amazon? Which advertising strategies are suitable? We will give you an overview of your possibilities on Amazon.
Trutz Fries
Marketing 9 min read
What is Amazon DSP and how does it differ from Sponsored Ads?
To enable advertisers to reach their customers outside Amazon's platform, Amazon offers sellers and vendors an 'Amazon DSP' solution. We will explain what Amazon DSP is.
Trutz Fries
Marketing 23 min read
Amazon A+ Content - The comprehensive overview
With Amazon A+ Content you can significantly enhance your listings. We will show you what you need to pay attention to.
Trutz Fries
Marketing 4 min read
How Does An Amazon Subscribe & Save Work?
To boost the sales of your products, one viable option is the Amazon subscribe & save. It grants Amazon customers a discount of up to 15% for regular deliveries of an item. Read on to find out more.
Trutz Fries
SEO 8 min read
Amazon A9 - Amazon's ranking algorithm explained
A9 is Amazons search engine. We explain how the ranking algorithm works.
Trutz Fries
Marketing 6 min read
What are Amazon Lightning Deals And How Do You Create Them?
A lightning deal is a chargeable advertising campaign in which a vendor/seller grants a promotional discount on a specific item for a limited period. You can find out how to create such a lightning deal here.
Trutz Fries
Marketing 5 min read
Amazon Coupons for Seller and Vendor
By creating attractive promotional offers, you can significantly increase the number of your sales. Among other things, Amazon offers the creation of coupons. Here you can find out how to create such a coupon.
Trutz Fries
Controlling 6 min read
Amazon Excel Data Analysis: Master Transaction Reports
Learn how to export Amazon transaction data, import it into Excel, and create powerful pivot tables for sales analysis, cost tracking, and performance insights.
Trutz Fries
Strategy 24 min read
Amazon product research for Private Label Sellers
You want to sell on Amazon and you are still looking for the right product? We are going to show you what you have to consider when researching products.
Trutz Fries
Logistics 45 min read
How to find Amazon Private Label suppliers and import goods
You wish to import goods from China for your Amazon Business? We will show you how it works and what you need to pay attention to
Trutz Fries