Strategy 6 min read
How to Connect Shopify with Amazon Seller Central
What advantages it can offer Amazon sellers and how to connect Amazon and Shopify, we explain to you in this article.
Trutz Fries
Amazon Knowledge Hub
Comprehensive guides, tutorials and best practices for successful Amazon business. Expert knowledge for sellers & vendors.
SEO 9 min read
Analyze the Amazon Brand Analytics search term report with Python and Jupyter Notebooks
Amazon provides huge lists of search term data. We show how you can analyze them using the Python and Jupyter Notebooks.
Trutz Fries
Controlling 7 min read
Amazon Inventory Health Report: Complete Guide for Vendors
Learn how to use Amazon's Inventory Health Report to prevent stockouts, optimize inventory levels, and maintain healthy stock metrics for better rankings.
Trutz Fries
Controlling 5 min read
Amazon Item Comparison Report: Analyze Competitor Products
Master Amazon's Item Comparison and Alternate Purchase reports to identify competitors, understand customer behavior, and optimize your product strategy.
Trutz Fries
Controlling 3 min read
Amazon Market Basket Analysis: Find Cross-Selling Opportunities
Learn how to use Amazon's Market Basket Analysis report to identify frequently bought together products, optimize PPC campaigns, and boost cross-selling revenue.
Trutz Fries
Controlling 4 min read
Amazon Repeat Purchase Behavior Report: Boost Customer Loyalty
Discover how Amazon's Repeat Purchase Behavior Report helps identify loyal customers, optimize marketing spend, and increase revenue through strategic repeat purchases.
Trutz Fries
Controlling 8 min read
Amazon Sales Diagnostic Report: Track Performance Metrics
Master Amazon's Sales Diagnostic Report to track ASIN performance, analyze traffic and conversion metrics, and identify optimization opportunities for revenue growth.
Trutz Fries
Controlling 9 min read
Amazon Brand Analytics Guide: Master Reports & Insights
Master Amazon Brand Analytics (ABA) to unlock powerful insights on sales, customer behavior, and competitive intelligence. Learn to access and leverage all 15 ABA reports.
Trutz Fries
Marketing 4 min read
Amazon Attribution: The Amazon Tool for External Marketing Activities
A lot of sellers on Amazon use external traffic to promote their offers. Amazon Attribution allows you to evaluate the impact and success of external traffic to Amazon.
Trutz Fries
Marketing 18 min read
Optimize Amazon PPC Campaigns
Amazon offers you, as a seller and vendor, various possibilities to create and run PPC campaigns. But for your PPC campaign to be successful, it should be monitored and optimized regularly. How you can optimize your campaign is explained in this article.
Trutz Fries
Law 5 min read
Amazon Project Zero - Together Against Trademark Infringements
With Amazon Project Zero, Amazon helps brand owners uncover brand infringements. The tool is intended to be a joint offensive against plagiarism, in which Amazon and sellers contribute equally to success.
Trutz Fries
Marketing 7 min read
Amazon discounts
As a Seller and Vendor, you have access to discounts in addition to coupons, lightning offers and savings subscriptions to generate additional sales. In this article we will explain the discount options you can choose between.
Trutz Fries