Standard Dashboard
The Standard Dashboard provides a quick overview of your Amazon Seller and/or Vendor account performance. Each metric includes a link to the corresponding section in AMALYTIX for detailed analysis.

Key Metrics Overview
The dashboard displays metrics in five categories:
- Performance - Revenue, sales, and profitability
- Content - Listing quality and changes
- Availability - Stock levels and buybox status
- Customer Satisfaction - Reviews and feedback
- Advertising - PPC campaign performance
Each tile shows both the current value and the previous period for comparison.
Performance
Based on the last 7 days, 28 days, or current month:
- Revenue - Total order value
- Sales - Number of units sold
- Average Price - Average selling price per unit
- Profit after Cost of Goods - Net profit from financial transactions
Content
- Content Changes - Number of listing changes in the last 7 days:
- Product title changes
- Bullet point changes
- A+ Content changes
- Main image changes
- Additional image changes
- Book description changes
- Content Differences - Deviations from your saved Snapshots
- LQI Deviations - Products with a Listing Quality Index below 100
- Products without A+ Content - Listings missing enhanced content
Availability
- Not Available - Products that cannot be purchased
- Buybox Lost - Products where you don’t hold the buybox
- Low Stock - Products with less than 30 days of inventory (Seller only)
- High Stock - Products with more than 90 days of inventory (Seller only)
- Out of Stock - FBA products with zero inventory (Seller only)
Customer Satisfaction
Based on the last day or last 7 days:
- New Questions - Questions posted on your listings
- Seller Feedback (Seller only)
- Total feedback count
- Positive feedback
- Negative feedback
Learn more about monitoring customer feedback.
Advertising
Based on the last 7 or 28 days:
- Revenue - Sales from advertising
- Orders - Number of orders from ads
- Costs - Total ad spend
- ACoS - Advertising Cost of Sale (costs / revenue)
Learn more about monitoring your Amazon advertising.