Amazon Keyword Research

The Keyword Research Tool helps you find relevant search terms for your products. Use the discovered keywords to optimize your listings and improve your visibility on Amazon.

Click Start new search to begin your keyword research.

In the dialog that opens:

  1. Select your desired marketplace
  2. Choose whether to search by Keywords or ASINs
  3. Enter your seed terms or ASINs (maximum 10 entries)

The more seed terms you provide, the more comprehensive the results will be.

AMALYTIX Keyword Research

Understanding the Results Table

Below the table, you can see the total number of keywords found.

The table displays the following information:

ColumnDescription
KeywordThe discovered search term
SV (Search Volume)Estimated monthly search volume on Amazon
SV ChangeChange in search volume compared to previous month
SF RankSearch Frequency Rank shows the relative popularity of a keyword
ABPAMALYTIX Buying Power - indicates revenue potential
Word CountNumber of words in the keyword
Char CountCharacter length of the keyword
Contains KeywordShows whether the keyword contains one of your search terms
Contains NumberShows whether the keyword contains a number

Click the small icon next to the search volume to visualize the historical development of search volume and search frequency. This helps you identify seasonal trends and adjust your strategy accordingly.

AMALYTIX Keyword Research Search Volume

ABP - AMALYTIX Buying Power

The ABP (AMALYTIX Buying Power) index indicates how many sales were generated via a specific keyword on Amazon. A higher value indicates greater revenue potential. Use this metric to identify keywords with high purchase intent.

Excluding Keywords

In the Options column, you can hide individual keywords. Two options are available:

  • Contains: Hides all keywords containing the term
  • Exact: Hides only the exact keyword

Excluded keywords are displayed above the table. There you can:

  • Add additional terms to exclude
  • Edit or remove already excluded keywords

Click Excluded Keywords to manage all hidden terms.

AMALYTIX excluded keywords

Using Filters

Filter the search results above the table by various criteria:

  • Keyword: Search for specific terms
  • Search Volume: Set minimum and maximum values
  • Search Volume Change: Filter by change
  • Search Frequency Rank: Filter by popularity
  • ABP: Filter by revenue potential
  • Word Count: Find keywords with specific word counts
  • Character Count: Find keywords with specific lengths

AMALYTIX Filter keywords

Saving Filters

To save your filter settings for future searches:

  1. Click Filter at the top right
  2. Enter a name for the filter
  3. Click Save

You will find the saved filter template next to the Filter button.

Exporting and Reusing Data

Excel Download

Click the download button at the bottom right below the table to download all keywords as an Excel file.

Exporting a Selection

To export only specific keywords:

  1. Check the checkbox next to the desired keywords
  2. Click Actions
  3. Select Download

Saving Keywords to a List

Using Actions, you can also save selected keywords to a list. You can then upload this list on your Content page under Add / edit keywords and use it to optimize your listings.

AMALYTIX Save keywords list